The Shinra Electric Power Company (神羅電気動力株式会社, Shinra Denki Dōryoku Kabushiki-gaisha), also known as Shinra Inc. (神羅カンパニー, Shinra Kanpanī) is a company in the world of Final Fantasy VII. It is primarily a power company, supplying Mako energy to the world and making electricity efficient and easily available. However, Shinra also operates in genetic engineering, space exploration, and has a strong military power including the elite group SOLDIER. This military power, combined with their monopoly of Mako energy, effectively gives Shinra a measure of control over the world populace.
Nearly every central character in the entire Compilation has been negatively affected by the tyrannical rule of Shinra, even many who work under its banner. The main characters of Before Crisis -Final Fantasy VII- and Crisis Core -Final Fantasy VII- work for the company.
Shinra was originally a small weapons company known as the Shinra Manufacturing Works. When they discovered how to use Mako energy from the Lifestream as an electrical energy source, they exploded in power. They began spreading power to the entire world, setting up Mako Reactors to refine Lifestream energy all over, and expanding rapidly, quietly taking over every aspect of the Planet. With their ever-increasing finances, they began expanding into many areas, including space exploration, weapon development, etc. As people became more dependent on Shinra's power and supplies, President Shinra, company owner and leader, became the unofficial President of much of the world.
Starting its own private army, using Mako energy to power the elite SOLDIER class and funding an undercover corps called the Turks, Shinra began ruling with an iron fist. They even began performing human experiments to create supersoldiers. When the people of Wutai disagreed with setting up Mako Reactors, Shinra sent in their army to overwhelm them and force their influence.
Shinra constructed the metropolis Midgar, which housed the headquarters for all their actions as well as 8 large Mako Reactors. It ultimately has control over the city and lives of its people, although it introduced a figure-head mayor. It obtained control of much of the world's information and broadcasting services, and created a propaganda news service called "Shinra News". The main purpose of this propaganda machine was to declare those considered disloyal to Shinra dead and to considerably distort events to Shinra's favor. Though, in protest to Shinra's lies, an anti-Shinra news service called "Shinra Truths" appeared. Both of these can be viewed as E-mails in Crisis Core.
Dissent had long been felt amongst the people under Shinra's rule. As the Mako Reactors destroyed wildlife and outcast villages, people began to despise their work. Many began researching Mako, and realized that Shinra was ripping life out of the planet. Some Shinra employees began to desert as they discovered the truths of the company, such as 1st class SOLDIERs Zack,Genesis, Sephiroth, and Angeal. Anti-Shinra groups such as AVALANCHE and the Wutai Crescent Unit began springing up to combat the army and the Turks, though never had large effect.
Shinra's final downfall came with Sephiroth's successful casting of Meteor and the arrival of the WEAPONS, the Planet's defense mechanism. In an attempt to destroy the WEAPONs, they fire the Sister Ray, destroying Diamond WEAPON. Diamond fires off a salvo of energy before dying, and causes heavy damage to the Shinra building. President Rufus Shinra is seemingly killed in the explosion, but is shown to have survived after a daring rescue and evacuation process by Vincent Valentine and Yuffie Kisaragi in the Continuation. This scene never occurred in the original game. As Meteor fell on the city, it proceeded to rip apart what remained of Midgar and their army. When the Lifestream ejected itself from the Planet, the people realized how important the Lifestream was, and Shinra could no longer use it popularly as an energy supply.
In a conversation between Reno and Rude in Healin Lodge in Advent Children Complete, it is revealed that some Shinra employees are still dedicated to Shinra, and return to the remnants of the company to help atone for their past sins. Whether this refers only to the Turks or other employees as well has yet to be seen.
Shinra has been involved in many immoral human and animal experiments during the course of their existence. They were directly involved in the creation of monsters for military use. These experiments led to the increase of monsters seen on the Planet in Final Fantasy VII. They also experimented on the effects of Mako energy on human subjects. In small doses, it led to enhanced warriors called SOLDIER. But after prolonged exposure, these experiments created the Makonoids seen inside the Nibelheim Reactor. These monsters, though horrible looking, were too weak to survive when let free from their capsules. The creatures return as enemies in Crisis Core.
Professors Hojo and Hollander competed in the Jenova Project in creating the perfect soldier; Hojo injecting an embryonic Sephiroth with Jenova cells (in Jenova Project S), while Hollander injected Jenova's cells into Gillian Hewley, then placing her cells into a fetal Genesis Rhapsodos and impregnating her which resulted in Angeal Hewley, in Jenova Project G. The results of Project G did not get complete Jenova genes, and thus degraded, while Sephiroth was the perfect hybrid of Human and Jenova.
Hojo also performed shape-shifting experiments on Vincent Valentine, after he had been shot by Hojo. This gave Vincent a nearly indestructible body, allowing him to house the Chaos gene, given to him by Lucrecia Crescent in order to save his life along with the Protomateria to control it. These experiments allow him to change his form into many different creatures.
After the Nibelheim incident, Hojo injected Zack Fair, Cloud Strife, and the other Nibelheim survivors with Jenova cells and Mako to test his Jenova Reunion Theory. The results of this experiment were the Sephiroth Clones.
The Deepground underground medical facility also slowly transformed into an experimental soldier site after the Birth of Genesis. This madhouse where experimentation went on without the interference of morality produced such monstrosities as Azul the Cerulean, Rosso the Crimson, Shelke the Transparent, Nero the Sable, and Weiss the Immaculate.
The theme song most commonly associated with ShinRa in Final Fantasy VII is titled Shinra Company, a slow piece featuring ominous piano (and, later, choir and digital effects) against sinister and heavy beat. This track may have inspired Immoral Melody from Final Fantasy IX, as the two songs share strikingly similar beats.
Shinra comes from the first two characters of Shinra Banshou (神羅万象, lit. "Everything Covered by God"), a Japanese four-character idiom and homophone variant of Shinra Banshou (森羅万象, lit. "All-Covering Forests and Ten Thousand Things"), a Buddhist idiom which has come to mean "All of Nature" or "All of Creation". This refers to the Shinra Company's status as global superpower, monopolizing industry and governing most of the Planet.
|Rod (Male) - Revolver (Female) - Revolver (Male) - Shotgun (Female) - Martial Arts (Male) - Martial Arts (Female) - Katana (Male) - Shuriken (Female) - Nunchaku (Male) - Knife (Female) - Legend (Male)|
|President Shinra - Rufus Shinra - Heidegger - Scarlet - Professor Hojo - Reeve Tuesti - Veld - Tseng - Reno - Rude - Sephiroth - Zack Fair - Essai and Sebastian - Cloud Strife - Professor Rayleigh|
|Elfé - Shears - Fuhito - Chelsea - Shalua Rui|
|Aerith Gainsborough - Azul - Barret Wallace - Bugenhagen - Cait Sith - Cid Highwind - Deneh - Elena - King - Red XIII - Tifa Lockhart - Vincent Valentine - Yuffie Kisaragi|
|Midgar - Sector 8 - Sector 5 - Shinra Headquarters - Junon - Costa del Sol - Nibelheim - Rocket Town - Corel - Kalm - Wutai - Icicle Inn - Gongaga Village|
|AVALANCHE - Jade WEAPON - Lifestream - Materia - Rank Points - Ravens - Shinra Electric Power Company - Sister Ray - SOLDIER - Turks - Zirconiade|
|Before Crisis -Final Fantasy VII- & Last Order -Final Fantasy VII- OST|
|Armor - Characters - Enemies - Items - Locations - Translations - Wallpapers - Weapons|
|Sephiroth - Genesis Rhapsodos - Angeal Hewley - Lazard Deusericus - Luxiere - Kunsel - Nero the Sable - Weiss the Immaculate|
|Tseng - Cissnei - Reno - Rude|
|Aerith Gainsborough - Cloud Strife - Cloud's Mother - Professor Hojo - Dr. Hollander - Gillian Hewley - Minerva - Tifa Lockhart - Yuffie Kisaragi|
|Midgar - Shinra Headquarters - Wutai - Fort Tamblin - Banora Village - Sector 8 - Sector 1 - Sector 5 Reactor - Sector 5 - Modeoheim - Costa del Sol - Junon - Nibelheim - Mt. Nibel - Gongaga Village - Banora Underground - Chocobo Farm|
|Angeal Copy - Banora White - Cellphone - Crescent Unit - Digital Mind Wave - Genesis Copy - Gift of the Goddess - Jenova Project - LOVELESS - Makonoid - Materia Fusion - Nibelheim Incident - Shinra Electric Power Company - Sister Ray - SOLDIER - Soldier Points - Turks - Wutai War|
|Accessories - Characters - Enemies - Enemy Abilities - Items - Locations - Mail - Materia - Missions - Shops - Wallpapers - Walkthroughs|
|Cloud Strife - Barret Wallace - Tifa Lockhart - Aeris Gainsborough - Red XIII - Cait Sith - Cid Highwind - Vincent Valentine - Yuffie Kisaragi|
|Temporary Playable Characters|
|Rufus Shinra - President Shinra - Professor Hojo - Tseng - Reno - Rude - Elena - Heidegger - Scarlet - Palmer - Reeve Tuesti - Gast Faremis - Lucrecia Crescent - Mayor Domino - Zack Fair|
|Elder Bugah - Bugenhagen - Big Bro - Biggs - Chole - Choco Billy - Chocobo Sage - Cloud's Mother - Mr. Coates - Dio - Don Corneo - Dyne - Eleanor - Elmyra Gainsborough - Ester - Godo Kisaragi - Elder Hargo - Deputy Mayor Hart - Mr. Holzoff - Ifalna - Jenova - Jessie - Joe - Johnny - Kalm Traveler - Marlene Wallace - Mukki - Myrna - Priscilla - Seto - Shera - Teioh - Wedge - Zangan|
|Locations on the Planet|
|Midgar - Sector 1 Reactor - Sector 8 - Sector 7 - 7th Heaven - Sector 5 - Sector 5 Reactor - Sector 5 Church - Sector 6 - Wall Market - Train Graveyard - Shinra Headquarters - Kalm - Chocobo Farm - Mythril Mines - Fort Condor - Junon - Junon Underwater Reactor|
|Costa del Sol - Mt. Corel - North Corel - Gold Saucer - Wonder Square - Battle Square - Corel Prison - Gongaga - Cosmo Canyon - Cave of the Gi - Nibelheim - Mt. Nibel - Rocket Town - Ancient Forest - Crystal Cave|
|Bone Village - Sleeping Forest - Forgotten Capital - Icicle Inn - Great Glacier - Gaea's Cliff - Whirlwind Maze - Northern Crater - Chocobo Sage's House|
|Cargo Ship - Wutai - Temple of the Ancients - Mideel - Cloud's Subconscious - Materia Caves - Goblin Island - Cactus Island - Round Island - Sunken Gelnika|
|Humans - Red XIII's Species - Cetra|
|AVALANCHE - Black Materia - Buster Sword - Chaos - Condor - Date Mechanics - Gi Tribe - Hardy-Daytona - Holy - Huge Materia - Jenova Project - Keystone - Leviathan Scales - Lifestream - Lunar Harp - Mako - Mako Reactors - Makonoid - Materia - Meteor - Nibelheim Incident - PHS - Promised Land - Shinra Electric Power Company - Siege of Fort Condor - Sister Ray - SOLDIER - Sephiroth Clones - Turks - Weapon - Wutai War - White Materia|
|Highwind - Buggy - Cargo Ship - Chocobo - Motorcycle - Submarine - Tiny Bronco - Shinra No. 26|
|Original Soundtrack - Reunion Tracks - Piano Collections
|Accessories - Armor - Demo - Enemies - Enemy Abilities - Items - Materia - Timeline - Walkthroughs - Wallpapers - Weapons|
|Temporarily Playable Character|
|Multiplayer Mode Player Character|
|Argento - Azul the Cerulean - Nero the Sable - Rosso the Crimson - Shelke the Transparent - Weiss the Immaculate|
|Reeve Tuesti - Yuffie Kisaragi - Shalua Rui - Cid Highwind - Cloud Strife - Tifa Lockhart - Barret Wallace - Professor Hojo - Lucrecia Crescent - Grimoire Valentine - Restrictors - Sephiroth - Usher - Este-D - Officer-East - G|
|Kalm - Edge - WRO Headquarters - Nibelheim - Midgar - Shinra Headquarters - Sector 0 - Crystal Cave|
|Battle of Midgar - Chaos - Deepground - G Report - Lifestream - Materia - Protomateria - Shinra Electric Power Company - SOLDIER - The Shera - Tsviets - Omega - Omega Report - World Regenesis Organization - Worldwide Network - Synaptic Net Dive|
|Original Soundtrack - Redemption - Multiplayer Mode Original Sound Collections
|Characters - Enemies - Enemy Abilities - G Reports - Gun Customization - Items - Locations - Omega Reports - Wallpapers - Walkthroughs|