Cröonchy Stars was the Swedish Chef's breakfast cereal, distributed by the Post Cereal Company in 1988 and discontinued a year later. The cereal box listed its ingredients on the side panel, as with most other food products, including a few exemptions: no trombones, no broccoli, no shoe trees and no wheelbarrows.[1]
Among the various premiums and promotions offered during the production of the cereal were a Swedish Chef Doll, a child's mug, a mini flashlight, and a Crazy Recipes Card Game.
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Two 30-second television spots were produced for an $8 million advertising campaign that launched September 5, 1988.[1]
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